Voodoo Rooms Rebranding Campaign
One of the four briefs suggested by 1rst year’s Graded Unit in HND Interactive Design. The brief I chose asked for a full rebranding campaign of a music venue in Edinburgh called the Voodoo Rooms. This campaign needed to be developed after a strong research on the venues’ market (both local and abroad), image branding, target audiences, media promoting venues and events (posters, websites, applications…). Therefore I revamped some elements of the premises, rethought their promoting posters and website design, and suggested a Phone App. and a Guerilla Campaign.